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The Business Stylist® Podcast

Debbie LaChusa is known as The Business Stylist® because she teaches coaches, consultants, and other service professionals how to package their services, how to brand themselves and their business, how to market, and how to sell with integrity. Every week, Debbie shares bite-sized marketing strategies ...

Debbie LaChusa is known as The Business Stylist® because she teaches coaches, consultants, and other service professionals how to package their services, how to brand themselves and their business, how to market, and how to sell with integrity. Every week, Debbie shares bite-sized marketing strategies to help busy service-based business professionals makeover (or design) their business, brand, and marketing so they “fit” them to a T and more effectively attract their ideal clients. The result? A more enjoyable, successful, and profitable business!

Show all Visit Show Website http://www.debbielachusa.com/

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    Article Marketing for Coaches and Consultants

    The Business Stylist® Podcast Episode 100 Using Free Article Marketing ...

    The Business Stylist® Podcast Episode 100 Using Free Article Marketing to Market Your Services Do you like to write? Do you have knowledge and expertise to share? Do you have a limited marketing budget? If so,

    Feb 16, 2015 Read more
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    Is Affiliate Marketing Right for Coaches & Consultants?

    Is Affiliate Marketing Right for Coaches & Consultants? Do you ...

    Is Affiliate Marketing Right for Coaches & Consultants? Do you like the idea of letting someone else market your services for you? What?! You mean there's a way to be in business and not have to do the marketing yourself?

    Feb 9, 2015 Read more
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    What’s the Best Marketing for Coaches & Consultants – Advertising?

    What's the Best Marketing for Coaches & Consultants - Advertising? ...

    What's the Best Marketing for Coaches & Consultants - Advertising? With this episode I'm kicking off a new series of podcasts all focused on helping coaches, consultants, and other experts determine the best ways to market themselves.

    Feb 2, 2015 Read more
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    The Business Stylist® Podcast Episode 97

    7 Tips To Help New Coaches and Consultants Succeed In ...

    7 Tips To Help New Coaches and Consultants Succeed In this episode I share 7 tips for new coaches and consultants, or struggling coaches and consultants, to help them get through the next 6-12 months and set their business on the path to success. -

    Jan 26, 2015 Read more
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    The Business Stylist® Podcast Episode 96

    How to Avoid Business Failure In this episode I share ...

    How to Avoid Business Failure In this episode I share some perspective on why so many businesses fail and how you can avoid making these simple mistakes so your business can succeed. - Subscribe to The Business Stylist® Podcast: -

    Jan 19, 2015 Read more
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    The Business Stylist® Podcast Episode 95

    How to Avoid Unethical and Black Hat Marketing In this ...

    How to Avoid Unethical and Black Hat Marketing In this episode I talk about unethical marketing, and black hat marketing techniques, to help you avoid falling victim to "experts" selling this type of marketing advice and to encourage you to avoid usin...

    Jan 12, 2015 Read more
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    The Business Stylist® Podcast Episode 94

    Marketing a Real Promise vs. an Implied Promise In this ...

    Marketing a Real Promise vs. an Implied Promise In this last episode about marketing your promise, I talk about the difference between a real promise and an implied promise, and why you must be careful as a consumer, and as a marketer,

    Jan 5, 2015 Read more
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    The Business Stylist® Podcast Episode 93

    Promise Marketing Do's and Don'ts In this episode I share ...

    Promise Marketing Do's and Don'ts In this episode I share some Do's and Don'ts when it comes to your marketing copy. Follow these simple rules in your copywriting and you'll have a much better chance your ideal clients will not only pay attention to y...

    Dec 15, 2014 Read more
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    The Business Stylist® Podcast Episode 92

    Turning Your Promise Into Marketing Copy In this episode I ...

    Turning Your Promise Into Marketing Copy In this episode I share a simple process I created to help you turn your marketing promise into marketing copy. If you've gone through the Pain-Promise Exercise I shared in Episode 91,

    Dec 8, 2014 Read more
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    The Business Stylist® Podcast Episode 91

    How to Find Your Marketing Promise In this episode I ...

    How to Find Your Marketing Promise In this episode I take you through an exercise I created called The Pain-Promise Exercise. This simple exercise will help you translate what you do, into what it does for your clients...

    Dec 1, 2014 Read more
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